Scouting Trip to Maui
We leave on Wednesday, May 8th for a scouting trip to Maui. We hope to accomplish a lot towards the grand opening of Island Art Party. First and foremost, we want to identify a building to lease for the operation. We have meetings with 6 different brokers to look at various spaces. Fortunately, our type of business is not dependent on foot traffic so we have a lot of flexibility on where we locate Island Art Party. We have determined that we will be locating the business in the Kihei area.
Second, we will be talking to several advertising companies about marketing Island Art Party. We want to hit the ground with our feet running when we open so we are planning on a huge marketing effort from the beginning. Probably the most important thing we've learned over the years being in business for ourselves is that marketing is the most important factor in the success or failure of a business.
We will also be looking for a place to live when we move to Maui. It's probably a bit early to sign a lease, but we will get a feel for the market and see what's available.
Not all work while we're there. My birthday is May 9th and we have a nice dinner planned at one of our favorite restaurants, the Barefoot Grill in Kaanapali. Alma and I are also going to take paddle-surf lessons! We are really looking forward to this. The last time we were in Maui we made feeble attempts at paddle surfing but realized pretty quickly that some instruction would probably speed up our learning curve.